Voted Best Answer
Sep 14, 2017 - 09:25 AM
No thanks. The reporting requirement and continual review process just creates an overhead. The end game of that is MS Sales saying "hey, move all your stuff to Azure/O365 and all this will go away"
MS and other vendors seem to have this idea that organisations are innovating and running "at cloud pace" like some sort of DevOps startup. Its rarely been the case and it isn't now. Enterprises are used to sweating assets and strategic investments take a backseat in favour of project-based delivery. The proposition "Hey, move your on prem SQL Server infrastructure to Azure and WIN BIG" has enough unknowns and unclear benefits to mean that it won't get done. You know what would make it happen? A guaranteed TCO for 3 years and a sufficient discount on list for additional deployments, not a SAM program.
When you buy a car you're not going to share data with the manufacturer for the period you own it for (actually, you probably are if it ever gets plugged in to dealer diagnostics but that's another story); why should you do it with software? What's in it for me? I don't see any tangible benefit unless it comes in the form of much cheaper software, and I don't see that happening as a result of this programme. A lot of the services should be provided in pre-sales by a decent partner and everything else can be secured via either Microsoft partners or industry analysts.
I would imagine one of the biggest hooks could be the "Fresh Start" engagement. If that turns into a "Windows Genuine Advantage" type program where past misdemeanours are forgiven as long as you license the "To be" infrastructure then they may get some takers. Certainly I would imagine open and honest conversations with MS or partners are harder if you feel you're non-compliant - and the SAM industry Rule #1 is pretty much "Treat any offer of planning days or infrastructure reviews with caution". If Fresh Start makes that go away then it might work...